the ar lena richardson agency (arlena.com) The ePublicist

Buy Black Collective: Black Business Spotlight

Company: The ar lena richardson agency (arlena.com) is a highly specialized traditional and Internet public relations and marketing firm. The company has a proven track record for successfully helping sports, celebrity, and executive clients achieve and maintain a profitable real world and e-presence. The strategies and technique are tailored to fit the personal and professional needs of each client. The company was founded in 1990.

Owner:
Ar Lena Richardson, has more than fifteen years of experience as a marketing and public relations professional. She is a two-time former Chief Operating Officer of the Black Athlete Sports Network (Blackathlete.com) located in New York City. She holds a Bachelor of Science degree from Southern Methodist University in Dallas, Texas. Ar Lena is currently earning a MBA in Information Technology and Management online with Western International University. She resides in Houston, Texas.

Website: http://www.arlena.com
Contact: 281-821-4222 (p)
arlenatheepublicist@gmail.com

Why do you think Buying Black is important?
“Black businesses face unique financial and marketing challenges. Black dollar statistically turns over at a far lower rate within Black communities than it does in mainstream America. It is more difficult for Black-owned businesses to secure funding or launch competitive marketing campaigns. Therefore we must be mindful of how we spend our money to counteract that fact and to keep Black-owned businesses alive. Gold is gold even if it is in your backyard.”

Buy Black Collective: Black Business Spotlight
This post is brought to you from the Buy Black Collective: a networking group on Black Business Women Online in which the members receive financial and business support from each other collectively investing in every members business. For more details click here or join the Black Business Online Network.