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3 Sales Lessons to Learn: Happy Black Woman Blogging School

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“The Success of Your Business Depends On the Company That You Keep” -LaShanda Henry

Every now and again I look back on my life and reflect on the various experiences that have helped to shape my mindset and my business. Today I want to take a minute and think about my time spent inside Rosetta Thurman’s Happy Black Woman community, as both a guest on the HBW podcast series and speaker at last year’s HBW Blogging School event.

Improve Your Visibility and Sales by doing any or all of the following:

Find A Valuable Community of Like Minded Individuals to Work With: Rosetta has done a great job building the HBW Community. I also have my own group, the SistaSense Power Circle on Facebook. You will find one of the best ways to build a tribe online for your business is to create a space for your group online or offline.

Share Your Story With More People: Rosetta’s HBW Podcast series is a great platform on which she shares stories and insights from successful, happy, black women in business. Invest more time in sharing your own story on your blog as well as partnering with other professionals and media publications online that are interested in sharing stories from entrepreneurs, small business owners, women in business. Consider taking this concept a step further and creating your own series and interview others. In my article, “Become the Media You Seek“, I recommend expanding your brand by turning your blog into a digital media publication others want to follow as a GREAT way to increase your overall business visibility.

Every Entrepreneur Should Speak At Least Twice A Year: While I spend the majority of my time in my office, building websites and mentoring other women in business – I travel a few times a year for various speaking engagements. While it is great to connect with people online, there is nothing like meeting people in person. Plus as a speaker, you have the added bonus of reaching new customers. At the Blogging School I lead a session on Essential Web Pages Every Online Entrepreneur Should Have and it was really well received. I also had the opportunity to share one of my premium web design + digital content solutions package, which was also well received. It was truly an honor to be asked to speak at this event, but I also seek out speaking engagements and submit break out session ideas when I feel like attending an event that attracts people within my target market.

Photo Highlights from my Speaker Experience At Rosetta Thurman’s Blogging School

Speaking of Blogging, be sure to review my Blogging Skills Virtual Mastermind, if you would like to work on creating better blog content as a way to attract more visibility, traffic, customers and sales via your blog.


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