Category Archives: Social Media Marketing

Blogging and Social Media Marketing Tips and Tools for Entrepreneurs

22 Ways to Drive Traffic to Your Website

Before we get started, first take a minute to list the different things you are currently doing to drive traffic to your website. How many items do you have on your list? If you could use a few more options, today let’s dive into my personal checklist of 22 ways to drive traffic to your […]

Facebook Group Convos and Social Media Engagement Secrets

  I have two things to share with you today. First: Power up your day inside the SistaSense Facebook Power Circle, we have some great conversations for my fellow web women entrepreneurs. Here are a few Power Circle Convos worth joining: Webby Women and Mompreneurs: Share Your Best Business Advice Web Tools Tuesday Talk: Share […]

5 Ways to Enhance Your Youtube Channel (video)

Beyond telling you how vital videos are to your online business, as part our latest Jumpstart Your Business Webinar Session I shared how you can enhance your YouTube Channel by making the most of the latest features along with simple techniques that help improve views. Watch Webinar Replay Below: Another session you may like to […]

(video) Setting Up RSS Feeds as Newsletters or to Sync Blog to Social Media Sites

As part of my BIG Spring Clean Your Business Initiative (6 tips here), I’ve asked ladies inside our weekly power circle one simple question: “What web skills would you like to boost this week?” Quite a few ladies wanted to gain a better understanding of how to best use their blog’s RSS Feeds, so I’ve […]

Entrepreneurs: Three 3-Minute Youtube Videos that Are Good for Business (audio)

Raise your hand if you need help creating videos for your business? All the gurus are going to ask you the same question, “Are you promoting your business on youtube yet?” Video marketing is big; they’ll insist you need to try it but few really explain how to get the job done. That’s where I […]

Get Your Readers and Customers to Comment, Share and Enage More (audio)

As part of my Jumpstart Your Business weekly teleclass series, our last call was entitled, ‘Is anybody there? Getting your following to Interact, Share and Create Enough Buzz to Help Your Business Grow’. Every woman in business eventually wants her start up to evolve from a passion project to a business that is both popular […]

Social Media Sales – Dawn Fitch Shows Women Entrepreneurs How to Sell their Products on Facebook and Twitter

When it comes to really making sales online, building your website is just the beginning. Dawn Fitch, owner of natural bath and body company Pooka Pure & Simple, was able to grow her business revenue by $95,000 and get on the issue of Black Enterprise by finding creative ways to generate sales through social media. […]

Video and Social Media Marketing Tips for Shy Entrepreneurs

When it comes to creating video and using social media to promote your business you don’t have to be a media power house from the start, you just have to start. Watch my 1st in front of the camera video above. I was nervous, my voice was very soft it was less than 60 seconds […]

Blog Traffic: A Social Media Marketing Checklist for Entrepreneurs

How do you use social media to drive traffic to your blog? When it comes to spending time on spaces like Facebook and Twitter there is a very thin line between ‘activities for business’ and ‘activities for pleasure’. I’m sure you know it can be BOTH easy to get distracted and hard to figure out […]

(audio) Social Media Money: Using Facebook and Twitter to Boost Sales

Did you join the call last night? All this week I am hosting my “Boost Your Business & Holiday Sales,” 5 day teleconference open to the SistaSense Community. Yesterday we had a GREAT call. I shared recommendations on how you can make your social media time more profitable for your business. When it comes to […]

Keeping Your Facebook Fan Page Active In 10 Minutes or Less

Every now and again one of my coaching clients will say, “LaShanda, I need your help. We’ve got the Facebook Fan Page, but I don’t know what to do with it. How do I keep my page active with lots of comments and content when I don’t have time to sit on Facebook all day?” […]

7 Social Networking Rules to Live By (part 1)

As a business owner social networking is vital for several reasons. Networking portals and events give you opportunities to gain brand exposure, meet potential customers, find possible partnerships, discover resources and align yourself with the right people. This list is comprised of several rules you should keep in mind as you increase your networking efforts. […]