SistaSense

About LaShanda Henry

I have been working online for over 10 years, with a particular interest in developing positive websites for people of color.

I own 15 web properties including SistaSense, Black Business Women Online, Multiple Shades of You Online, the Black Parenting Blog, the Black Moms Club and several sites that make up the MSOY Network.

Otside of maintaing my own web properties, I am a web designer, self-publshed author, online marketing coach, blogger and speaker. Working mainly with women entrepreneurs I am very passionate about helping others develop their websites, learn how to navigate the web and build successful online businesses.

As both a designer and internet marketing coach, I have been featured in magazines such as Essence, Ebony, The Network Journal, and BlackEnterprise.com. As a blogger I have worked with brands including Disney, General Mills, TNT, Walmart, and many others.

In a nutshell I am a work at home mom, women entrepreneur, black business owner, web coach, and social networking expert.

Working Girl to Work At Home Mom, this is my story….

Everybody wants to make money online, and so I am happy to share how I am doing just that! I decided to write this for those of you who are curious about how to make money online or are skeptical about how one can REALLY do it. Now I am not a six-figure sister YET, but by making the most of my skills and diversifying my streams of income I have been able to successfully work from home, pay my bills, and meet my family’s needs.
My story is a common one I think because like many web entrepreneurs, my online gig started off as a hobby turned into a side hustle and now a work at home business. I want to start off by saying that I am only one of many web entrepreneurs out there, so I can tell you that there are a million and one business ventures that you can tap into online. As for me, I’ve successfully made money online from the following:

0. I maintain Several Social Networks and Websites
As I mention in more detail below, I generate revenue from my online properties in several different ways.

1. Developing Websites
If you have a skill that you can offer to others online, monetize it. Though I am currently not working on any new sites, I have sold a number of web services like web design and blog design. Right now my web services are limited to banner design and urban marketing for web entrepreneurs. I’ve learned how to turn my design skills into an online business and this is something that you can do too. You don’t have to be a web designer, there are lots of ways to turn a skill into web profit. Exploring your skill set and learning how to turn it into an income is something that I talk about in my web coaching program for entrepreneurs.

2. I make money online through Adsense and Affiliate Programs
I actually did an audio postcast on ‘How I paid my Rent with Google Adsense Revenue’ . I also generate an additional revenue from other affiliate programs that I work with. Some solicited me with their service and others are from niche specific sites that I incorporate into my webpages and blogs. I know that most entrepreneurs don’t have much luck with affiliate programs, but it’s not because they don’t work and it’s not about luck. Generating money from affiliate programs requires more than just cutting and pasting links onto your site. It’s really a matter of knowing how to use them. I have several techniques that have worked for me, which I am now teaching to others.

3. Selling Ad Space
On the topic of affiliate sales, I also make money by selling ad space on my sites. I find that there are so many website owners who have decent traffic and no income, because they don’t know how to turn their clicks into cash. There are tons of ways to not only self promote on your site, but use it as a marketing tool for others. I actually have a simple guide on setting up and selling ad space on your website, if this is something you would like to do.

4. Learning to Monetize My Blog
Having a blog is an integral part of my online success.
My blogs serve as free promotion and also spaces to house affiliate program links as well as informative posts that keep readers interested in what I do. Blogging really does bring in the bucks. Whether I am sharing an informative post, which brings in new readers or posting about my business to bring in more customers, I am always finding new ways to tap into the promotional and profit potential of my blog. And yes, I’ve got more than one blog, on various niche topics. Creating niche specific blogs, like my SistaSense Busines Blog, has helped me to increase my visibility by appealing to different target audiences. Niche Marketing is something that I talk about all the time because it really works. You have to learn how to make your own market if you want to make money online. And you also need to know about the types of web tools that can help your blog or business grow.

5. I sell eBooks
Information is gold online. If you know how to do something that is in demand by others in your field you can capitalize on that by creating information tools like eBooks, online courses, teleseminars, and more. Of course, it helps your sales if you have an audience who wants to buy. I’ve created my own networks and shared my tips on creating social networks, because these are the spaces that have helped me increase my online exposure and sales.

These are my most profitable means of making money online with a few others that I have up my sleeve.

Featured Posts

  • Video and Social Media Marketing Tips for Shy Entrepreneurs
  • Leaving Your 9-to-5 to Run Your Business Full Time: How to Create a 3 Month Plan
  • Blog Monetization Essentials: Web Tools I Use to Help Monetize My Blogs
  • Monetize Your Blog: 31 Day Challenge
  • 7 Sweet Treats for Moms in Business
  • Best Place to Find WordPress Themes

Comments

  • sistasense: Hi Angela, Thank you for being a long time reader of SistaSense! eJunkie is where I host my online store, where you can find several of the digital downloads that I offer. And the magcloud service is what I use to share the SisatSense Magazine which is available in both digital and print. If you have any other questions, please let me know. LaShanda H.
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  • Angela: Hi there, I just left e-junkie trying to make a purchase, it said I had to be a member which I thought I was, even though it's been a while. I'd been waiting for my situation to get a little better before going full steam ahead with all your wonderful advise (which is why I was trying to make a purchase) I've been reading your great stuff for about 5 years now. I believe it said I have to have a magcloud account, what is this? I'm registered through your BBWO website it that enough? Thanks
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  • sistasense: Hi Dianne, I have shared my webinar tips via this post - Hosting Webinars for Promotion or Profit – Where do you start? - I hope it helps! -lh
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